![]() ![]() ![]() Why not do in-person sales - or even a simpler online alternative? If our major goal is providing lasting, heirloom products for our clients and a sustainable business model for us, guided ordering sessions are the best way.Why create artificial limits on how many images we deliver? If our clients have limited options, it also limits their add-on purchases.We looked intently at every part of the process, from finding leads to final products, and whatever didn’t fit our vision was culled out like a bad photograph. We weren’t necessarily starting from scratch, but we knew that if we wanted to build our new model, the first step was to tear down what didn’t belong in the mini sessions we envisioned. (Read to the bottom to see how we’ve used our model to thrive in the Covid-19 world.) Build Something New Our quirky approach to minis is the hero of this story: It introduced a luxury client experience to the saturated market of minis and has provided much-needed stability to our business long-term, which is more important now as ever. We did just that, and now consistently generate an average of $1,000 per mini session client, and we get to travel the country teaching others how to reproduce the same thing in their area. ![]() Those numbers just don’t scream “stable income generator.” But we felt like this model was broken and we were convinced we could remake it into something sustainable. The typical mini session model is something like $100 for a 20-minute session with 10 digital files included. If you know anything about traditional “mini sessions,” you may be surprised that we looked there for our answer. Yet this also is where we turned it into a Bulldog 100 “Fastest-Growing Business” through a weird mini sessions strategy! After all, we started our business in one of America’s highest poverty-rate cities during the Great Recession. We were tired of the starving-artist lifestyle and wanted to build something we could depend on to support our family long-term even during very hard times. It had become clear that if we couldn’t figure out the business side of photography, we’d be hanging up our cameras and picking up our old jobs. We started our mini sessions during difficult and uncertain times for us. Once select your Custom Domain, close the box by clicking the checkmark in the upper right corner of the screen.Phillip & Eileen Blume of Blume Photography Note: the first time you use the domain you don't need to use a path we recommend you use the 'root' or plain domain such ahs for your business and not a client site. You can then add a Path to customize your Folio further.Įach domain must be unique so you can add a Path to denote each Folio. Select the domain you wish to use it will turn green. If you have not configured your domain in the domains panel then it will not show here for you. This brings up the option to configure your custom domainĬlick the Blue Button: Configure your Custom Domain this opens your domain panel. Click the toggle to turn on the Custom Domain feature. Select the Folios URL section of the Settings Panel (if this is not displayed click on the blue arrow to the left of the builder screen to open the panel).ģ. After these two steps, you can use the Custom Domain feature when building your StickyFolios.Ģ. You can learn how to do this here: Adding your Custom Domain to your StickyFolios account. Once you have set up your Custom Domain, you will need to add it to your StickyFolios account. If you haven't done this yet, learn how to do so here: How do I set up the Custom Domain feature? The first step is to set up your Custom Domain. ![]()
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